Man " crotch " Improve oneself?

Man " crotch " Improve oneself?
Before reform and opening-up, can not see any advertisement on the media of China, is full of the political preaches of slogans types; After reform and opening-up, advertisement has been more and more gradually, nowadays not only there is many advertisement on the media, the streets and lanes are the advertisement everywhere too. China is a piece of ocean of advertisement today. One day in May of this year, I roam leisurely on the street of one market of the South of land of rivers and lakes, see that pastes up two advertisements on the wall on both sides of entry of public lavatory, one on the left treats the advertisement of haemorrhoids, one on the right is advertisement of curing impotence. The advertisement makes to the toilet gate, even people can not get away when three is worried, must face the advertisement. In the boundless ocean of the advertisement, first the advertisement wants to stand head, it's not at all that easy. Then the advertiser has to contemplate, rack one's brains, give play to the intention, must achieve overnight success. An advertisement of propagating and strengthening Yang medicine, is probably created out in this way. Of low grade This theme of advertisement is: Man " crotch " Improve oneself. It stresses one " The crotch " The word, it sounds as if it is outstanding too. Wang Zhu in Song Dynasty has written a " supernatural poem for children ": Towards Tian She my darling, step on the emperor hall in dusk, generals and ministers of state originally have no kind, the man should improve oneself. Meaning is very light and white, said it is still a man of a the Tian 's in the morning, mounted the emperor's palace in the evening, the intersection of king and actually generals and ministers of state Hou born, the good man should rouse oneself and improve oneself. This is a self-improvement poem, encourage people to strive to make progress, make contributions and start one's career. An ordinary verse, some " intention " of author by gentle case of the advertisement Later, " acted as " Have turned into " The crotch " ,This " crotch " It is not he that " acts as " ,It is the place that trouser legs or two legs link up, the man " improves oneself " Come there, the grade of advertisement does probably even getting low than crotch? A " wear " Is it delicate to add? It was a male advertisement that said above. Now please see a woman's advertisement, propagate the brassiere, the theme is that " one ' wears ' is added delicately " . Mao Zedong have one word shout " ooze the intersection of garden and spring snow ", have among them " a generation of northern tribes or its rulers, Genghis Khan, only know and bend a bow and penetrate to carve big " Sentence, " one ' wear ' is added delicately " Obviously apply mechanically " A generation of northern tribes or its rulers " And come, four words have changed three. Baffledly how is it women after it wear by brassiere on " It is delicate to add" ? No, Dai be worn to be or not had on " Delicate " Will not stand up? Abusing partials law has seemed to already reach the incurable stage in the gentle case of the advertisement is created. A lot of advertisements of creating with partials law, quote out of context, so that the jingle violates the reason, even vulgar and obscene, cause consumers' disgust, this should learn a lesson.

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